This way to free digital marketing tools

Our Favorite Free Digital Marketing Tools In 2018

It’s finally here! We’ve started a new year and you’re ready to get rolling on your digital marketing. Where to start?

Websites, social media, internet presence, content strategy, email marketing all present their own priorities. There’s so much to do and not enough time to do it in this new year, isn’t there? And everything is so expensive.

We’ve found a few tools that can help you maximize your digital marketing this year at no cost. Some of these are well-kept secrets. Others you probably should have heard of by now. Either way, take a look at this list or free digital marketing tools and see if there’s anything that might prove valuable for your business. We believe there will be. Read More

An AdWords campaign is a lot like playing a word game

Why AdWords Campaigns Don’t Work

Statistically speaking, you’ve tried an AdWords campaign. Google makes over $15 billion in revenue from advertising, more than 90% of all the revenue the search giant takes in. That means most businesses have given Google at least some money for advertising. Statistically speaking, your campaign also didn’t work.

Why do we say that? Because we see the remnants of these AdWords accounts every day. We see just how off they are and how much money they waste. Bad AdWords campaigns underperform expectations, don’t cover costs, get suspended and make the whole platform look bad. Then we sift through the rubble and figure out what really happened.

So how can we take these failed AdWords campaigns and get them to perform as much as ten times better than they did for you? We have our ways, which is why we’re not only Google Certified Partners, we also perform in the top 10% of all certified AdWords professionals. Read More

Google’s New Rules for Digital Marketing

The Home Page of Digital Marketing

One of the biggest players in digital marketing is changing the rules of the game once again. Google is introducing a few new initiatives that look to the future of a mobile-first world and attempt to make the way businesses communicate with customers even more streamlined.

Here’s a rundown of changes that are coming and where the advantage lies for savvy digital marketers. Read More