What Is The Proof? A Marketing Campaign Manifesto

Digital Pudding is a silly name for a business that creates marketing campaigns, not baked goods. It’s nonsensical. It’s irreverent. It’s confusing. Do we make pudding? Everyone loves pudding! Sadly, no. We make advertising. Everybody hates that! In fact, there are entire industries built so people can avoid it.

So why would I leave a well-established marketing company VP job to start my own agency with such an outlandish name? Because Proof Matters.

Read More